Recently completed project
Instant Sales Coaching & Feedback
Post-call stage scoring and coaching notes delivered in minutes so reps can adjust while deals are still active.
Summary
Sales leadership needed faster, more consistent coaching so managers could support more reps without sacrificing quality.
Challenge
Feedback cycles were too slow, and coaching quality varied by manager workload and transcript review time.
System design
We deployed a deterministic post-call analyzer that scores discovery, objection handling, and close behavior, then generates concise coaching actions.
Results
- Feedback delivered in under 10 minutes after calls.
- Coaching coverage increased without adding manager headcount.
- More consistent follow-up quality on active opportunities.
Next phase
- Feed coaching notes into CRM task templates.
- Track behavior change over multi-week rep windows.
- Tune stage thresholds by segment and motion type.